I’m so glad you’re here.

Do you see my happy dance? :)

I’m Brittany Applegate - a visionary brand strategist, consultant, and thought-leader with a gift for transforming brands from unseen to undeniable. I’ve spent the past 12 years working in advertising at some of the best agencies as a strategist. I step into the shoes of real people, uncovering key insights that shift brands from making transactional noise to building transformational bonds through culture.

I’ve also spent the last 10 years consulting—because my love for strategy couldn’t be contained in the corporate world alone. I help small- to mid-sized businesses get unstuck and positioned for long-term growth. I crack cultural codes, find those "aha" moments, and help brands make their mark.

Wondering what I do best?

I help brands stand out with clarity and influence—no cookie-cutter strategies, just custom solutions built for your business. Here’s how I can support you:

• Brand Strategy & Positioning – Define what makes you unique so you attract the right people.

• Target Audience & Personas – Pinpoint the customers who will actually grow your business.

• Campaign Strategy & Ideation – Create marketing that connects, resonates, and sets you apart.

• Growth & Expansion – Develop a clear plan to scale with confidence.

• Faith-Driven Strategy – For those who desire, I help faith-based brands integrate Kingdom principles into their marketing.

Who I’m here for:

Brands and businesses ready for the next level.

• Growing Businesses – You’re ready to scale—let’s make sure you grow the right way.

• Entrepreneurs & Founders – Feeling stuck? Let’s get you moving toward real growth.

• Mission-Driven Brands – You care about impact—I’ll help you amplify it.

• Culturally Focused Brands – You need to connect in a way that resonates—I’ll show you how.

• Marketing Teams & Executives – Let’s refine your message and make it stronger.

I can’t wait to hear from you.

Digife: Video Production Company

Before joining the team as a marketing partner and client strategist, Digife’s (known as Digital Cafe at the time) CEO reached out to brittany for brand strategy and marketing support.

Client Challenges:

1. Needed clarity with identifying the right target client, and key differentiator among many video production companies

2. Needed website copy that effectively communicated their value and spoke the language of their target clients

3. Needed materials and sales language to pitch and acquire new clients through email marketing and in-person presentations.

Brittany Delivered:

A refreshed brand strategy with a primary and secondary target client analysis, and niche clarity

A new brand name, Digife! When searched on the web, “Digital Cafe” returned as many coffee shops with free wifi. To differentiate itself, I recommended the name change “Digife" (pronounced Di-Ji-Fay)

Brand new website copy & communications foundation to increase search results success and clearly communicate the value of the business, it’s unique value proposition, and brand values. This language also translated over to all social media copy.

Client acquisition materials and email marketing language. To continuously acquire new business, Brittany created a proposals and other sales materials that can be tailored for specific clients. She also developed sales scripts, presentation scripts, and common response email templates to convert potential clients into profitable clients.

"Brittany helped us get to the next level. She implemented a lot of practices that I never knew about, and pushed the element of not only marketing strategy but business practices. She brought a flare to the company that we never had before."

— Eric Seals, Founder & CEO of Digife

Speaking & Events

Whether I’m teaching a workshop at a conference, or hosting one of my own, I enjoy connecting with ambitious entrepreneurs who want to clarify their brands, communicate valuable messages, and most importantly, grow their business.